normark

309 products

$9.95

To lead CrushCity™, you need to be dependable, adaptable and fearless, which is why the The Mayor™ is the perfect candidate to crush big bass. The Mayor™ is a swimbait you can leave tied on all sea...

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$23.95

No batteries required with this compact, top view mechanical scale. Weighs fish up to 25 lbs. on durable hook. Includes 32" retractable measuring tape. Includes both pound and kilogram increments....

$30.95

Small in size with big time features this Mini Pliers and Mini Side Cutter Combo are sized for tackle box or pocket. Compact needle nose pliers have same workability as a larger pair and can get pl...

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$20.95

These Mini Split Ring Pliers make it a snap to change out or replace hooks on your favorite lures. Comfortable soft grip handles provide enough leverage and grip needed to easily get it done. Remo...

$8.95

Sometimes in bass fishing, less is more, that’s exactly where the tasty Ned BLT™ comes in. Super TPE (Thermoplastic Elastomer) - Floating plastic with extra stretch and durability. Heat and Cold R...

from $74.95

The Nordic ice drill is known for being one of the best quality for value ice augers you'll find. It was designed with a telescopic handle for easy transport when cargo space comes at a premium. W...

$16.49

From a passion of bait building as a childhood hobby, to customizing lures as a professional angler, the OG Series™ is born of the sawdust from Ott DeFoe's Garage. The Rapala® Slim is a balsa, fla...

$16.49

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series is born of the sawdust from Ott DeFoe's Garage. The Rapala® Tiny is a thin, flat-s...

from $12.95

The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom w...

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$17.95

With a slight exaggeration of the unique Rapala "baitfish in distress" swimming action, the Jointed® gets the undivided attention of otherwise disinterested gamefish. This articulated, or "broken-...

Rapala PERFORMANCE PACKABLE ALUMINUM SHOVEL

$37.95

3 Piece lightweight, durable aluminum construction the performance shovel has telescoping handle design which packs easily for transport. 3 Piece lightweight, durable aluminum constructio...

$9.95

The Pigstick's™ captivating shimmy as it descends invites bass to join in the game, enticing them to come play fetch. Extra Salt Content Provides Excellent “Shimmy” Action on the Fall Integ...

$48.95

Made by Marttiini, the makers of premium Rapala fillet knives for over 50 years.Updated Nordic design creates a modern classic. Brown laminated handle features a polished stainless steel blade whil...

17% Off

$74.95

~~$89.95~~

The R-Type series Ice Rod features a lightweight high-modulus graphite blank and blank-through handle construction for rod strength, balance and sensitivity. The custom shaped high-density EVA hand...

from $10.49

The Rap-V Blade is the perfect balance of metal, plastic and Rapala® expertise. This extremely versatile bait produces instant vibration on the lift or retrieve. The Rap-V can be worked in variabl...

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$9.49

Sound heightens curiosity in fish and triggers investigation. These lures actually have sound frequencies that are harmonic, uniform and "in tune" with nature. This secret of sound combined with...