{"product_id":"ross-cimarron-lt-coors-light-edition","title":"Ross Cimarron LT - Coors Light Edition","description":"\u003cp\u003eWhen the mountains turn blue, it’s on. Inspired by the iconic Coors Light can, the Ross x Coors Light Cimarron LT features color-changing mountain graphics that react to temperature. Finished with Ross’s industry-first and patent pending ThermoChromic technology, the mountains turn blue below 70°F—signaling safer conditions for trout—and fades clear as temperatures rise. Because knowing when not to fish matters too.\u003c\/p\u003e\n\u003cp\u003eBuilt on the all-new Cimarron LT, this reel was reworked from the frame in with aggressive porting to shed weight, a refined aluminum drag knob, and premium in-house anodizing done in Montrose, Colorado. The result is lightweight performance, smooth composite-disc drag, classic Ross styling, and a reel that’s just as much about protecting cold water as it is about fishing it. \u003c\/p\u003e\n\u003cp\u003eWith every reel sold, a portion of proceeds is donated to Trout Unlimited to support river conservation and protect cold, clean water for future generations. Together, Ross Reels and Coors have raised over $200,000 to date, with a shared goal to raise an additional $100,000 in 2026—because protecting the waters we fish is just as important as the gear we fish them with.\u003c\/p\u003e","brand":"Mayfly Group","offers":[{"title":"5\/6","offer_id":49669118263535,"sku":"523\/1000 535\/1000","price":729.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2464\/9569\/files\/coors_light_ross_cimarron_lt_studio_2026_1.webp?v=1780696774","url":"https:\/\/www.twoutdoors.ca\/products\/ross-cimarron-lt-coors-light-edition","provider":"TW Outdoors","version":"1.0","type":"link"}